Superlative specialist service in Sandton’s luxury estate housing sector

 

There is so much to be said about Sandton that it is hard to know where to begin. It is well known that Sandton is acclaimed as being the richest square mile in Africa, a description that is undoubtedly as true today as it was when it was first coined prior to the development of the now world-famous Sandton City, one of South Africa’s premier retail, entertainment, commercial, and economic hubs. Sandton is universally known as a northern Johannesburg area or suburb (with suburbs of its own), where house prices may reach record levels, irrespective of whether they are located on freehold properties, in swanky apartment blocks, in townhouse complexes, or within housing estates of various descriptions.

 

Relatively new housing concept

 

The latter – housing estates – are relative newcomers to the South African property market, especially in and around Sandton, because the original Sandton area initially consisted mainly of smallholdings, commonly known in this country as plots, and thereafter as individual country estates. Owners of these erstwhile country estates were typically affluent people who preferred living outside of built-up urban areas. Instead, they preferred the countryside, from where they would commute daily to their central Johannesburg workplaces. Sandton’s CBD has now usurped the economic position previously occupied by Johannesburg and its workforce, while the affluence of Sandtonites has undoubtedly increased.

 

Residential and lifestyle estates

 

Nowadays, Sandton’s residential estates consist principally of a number of luxury freehold houses, situated on spacious stands with lush, leafy, landscaped gardens, all contained within one gated, access-controlled, and secure housing or lifestyle estate.

 

In 2016, Andrew Amoils, head of research at New World Wealth, famously noted that South Africa “has more golf and lifestyle estates than any other country in the world” – a clear indication of the demand for and popularity of residential estates. According to New World Wealth’s 2016 estate ratings, one of Sandton’s Fourways housing estates was ranked fourth in the list of the country’s top ten estates. The survey based its findings on factors that are important to property investors, homeowners, and those who like to pursue leisure activities where they live. Aspects such as safety and security, space between houses, stand and house size, quality of buildings and finishes, plus architectural designs, and, as always, location, location, and location were therefore prime considerations.

 

Lifestyle factors, activities on offer, estate facilities, demand for houses in the area or estate, ongoing price escalation, and investment potential were also considered. Although available activities vary, it is possible to find an equestrian centre, golf course, and beautifully landscaped communal parklands within at least one of Sandton’s fine residential estates.

 

Fine & Country South Africa in Sandton

 

Logically, it follows that one of this country’s premier estate agencies that specialises in the buying and selling of luxury homes would have a strong presence in Sandton, as well as in other well-heeled centres that feature residential and lifestyle estates. Fine & Country South Africa does just that, and much more. Our professional estate agents, who focus on the thriving luxury property market in Sandton, are well versed and knowledgeable about prevailing local conditions and lifestyle factors in this area. With this in-depth knowledge and experience, they can put themselves in the shoes of both buyers and sellers, addressing far more than just the obvious issues that normally affect property transactions and the clients that are involved in the process.

 

Fine & Country South Africa’s effective marketing and referral services are covered by more than 300 offices worldwide. This means that buyers and sellers of all types of properties and housing estates enjoy unparalleled exposure to extensive market forces. We are your one-stop luxury property professional experts of choice.

DISCOVER MORE ABOUT FINE & COUNTRY

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MULTI-AWARD WINNING


Our consistent efforts to offer innovative marketing combined with a high level of service have been recognised by the industry for an astounding fifth year in a row, winning Best International Real Estate Agency Marketing at the International Residential Property Awards.

INDEPENDENT EXPERTISE


Every Fine & Country agent is a highly proficient and professional independent estate agent, operating to strict codes of conduct and dedicated to you. They will assist, advise and inform you through each stage of the property transaction.

GLOBAL EXPOSURE


With offices in over 300 locations worldwide we combine the widespread exposure of the international marketplace with national marketing campaigns and local expertise and knowledge of carefully selected independent property professionals.

UNIQUE MARKETING APPROACH


People buy as much into lifestyle of a property and its location as they do the bricks and mortar. We utilize sophisticated, intelligent and creative marketing that provides the type of information buyers would never normally see with other agents.

PARK LANE OFFICE


Access the lucrative London and international investor market from our prestigious Park Lane showrooms at 121 Park Lane, Mayfair. Our showrooms in London are amongst the very best placed in Europe, attracting clients from all over the world.

Our International Network


Connecting offices on over 300 locations worldwide, our referral system combines local knowledge and expertise with an international network to find the right buyer for you wherever they are, at the same time as finding you your ideal next move

Our International Websites

United KingdomRussiaFranceHungaryMaltaSpainPortugalEgyptUnited Arab EmiratesNamibiaWest AfricaSouth AfricaAustraliaFloridaZimbabwe

SOCIAL MEDIA

We interact with customers on the main social media channels including Facebook, Twitter, YouTube, LinkedIn, Pinterest and Google+, giving each property maximum online exposure.

 

Media Centre


MEDIA CENTRE Our internal Media Centre is a team of experienced press relations managers and copy writers dedicated to liaising with newspapers, magazines and other media outlets to gain extensive coverage for our properties in national and local media.

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Fine & Country Foreign Exchange


We have partnered with IFX, one of the world’s leading foreign exchange specialists to provide private and tailored currency services for all of our clients buying and selling luxury property around the world. Find out how we can help »