Fine & Country Avalon Beach

Meet the Team

Fine & Country Avalon Beach is dedicated to making a positive difference in people's lives.  Our team of experienced and successful professionals share an encouraging and passionate work environment so that we can deliver on our vision to take the pressure off our clients, to achieve a smooth transaction and to enjoy the experience.


We all share the same vision ... to make a difference for our clients.

Meet Our Team

Lara is a commercial sales and leasing specialist continually setting new benchmarks on the Northern Beaches. She has achieved unprecedented prices in commercial and retail properties. Most recently Lara was instrumental in the redevelopment and leasing of the iconic former Westpac Bank site at 49 Old Barrenjoey Road on the corner of Old Barrenjoey Road & Avalon Parade. Lara previously established Barrenjoey Properties with her family some 13 years ago, bringing with her a wealth of real estate knowledge and expertise. Previously Lara honed her skills with many years in marketing and real estate administration, working alongside her father Denis McDonagh, one of the most recognised and experienced Commercial Agents in the business. Having now established a new partnership with Nina Sokolov & Slava Sokolov, Lara is strongly committed to providing the best possible service to her present and future clients. Lara is excited by the privilege and opportunity to open Fine & Country Avalon Beach, working together with one of the most experienced and well armed teams of Real Estate professionals she aims to continue to achieve premium results for her clients. Lara has developed good relationships with local business owners and landlords by focusing on the growth of the commercial side of the business by successfully leasing and selling commercial property. A skilled communicator and excellent negotiator, Lara’s experience, professionalism and friendly disposition is a great asset to the team at Fine & Country Avalon Beach.
Lara Rowell

Lara Rowell Director

Licensed Real Estate Agent

Nina specialises in Residential Property Sales and Special Projects. She has worked in the customer service industry for over 25 years, operated her own business and family businesses, thereby having a clear understanding of the client perspective. Most recently affiliated with the LJ Hooker group for 13 years as a senior sales consultant, Nina's success in sales was rewarded with an induction into the LJ Hooker "Multi-Million Dollar Captains Club". This prestigious award is afforded to only the top 10% elite sales people within the 700 plus international network. With real estate experience behind her and a driving passion for this industry, Nina offers a unique level of service and an impressive record of achievements. Nina also speaks fluent Chinese, offering further diversity to her already unprecedented customer service know-how. A long term resident of Avalon Beach, Nina has an intimate knowledge of the area’s attributes and strengths. Her excellent reputation, expertise, dedication and commitment to her clients, client relationships and exceptional results have generated ongoing customer loyalty, with clients choosing Nina to personally handle the sale of their properties not only locally but further afield. Nina has a strong core of repeat and referral business with clients who have benefited from her services for many years, constituting a substantial portion of Nina's past and present sales portfolio, proving a true testament to her results.
Nina Sokolov

Nina Sokolov Director

Licensed Real Estate Agent:

Slava is a Fine and Country Avalon Beach Director, specialising in Property Development & Special Projects. He has worked with international property consulting groups for the past 7 years. Slava is a qualified engineer, and as a property developer himself, his firsthand experience has equipped him with a keen insight into the needs and priorities of his clients. Slava's International client base has expanded over the years and his understanding of cultural backgrounds and ability to speak fluent Chinese places him in a unique position to assist his diverse base of clients. Acquisition Services commence with project identification, feasibility, negotiations through to due diligence and project structure. Slava's specialist role also involves both Development and Project Management throughout the entire project cycle. His projects encompass several to all project phases: • Raw zoned/unzoned sites • Rezoning • Masterplan • Development Application (DA) • Construction Certificate (CC) • Construction phase • Project sales process running in parallel from DA stage through to Construction, Slava's projects for both Australian and overseas developers and investors span all across Sydney, including locations in Mona Vale, Chatswood, Ryde, Croydon, Lindfield & Kensington. Some recent projects include: • $48 million dual site, residential/retail mixed use Raw site in Kensington with rezoning • $30 million mixed use DA approved site in Lindfield comprising 112 apartments with over 2000m2 retail • $5 million, 14 townhouse DA approved site in Croydon • $11 million Raw site in Chatswood requiring rezoning for a hotel and residential project. Slava’s ongoing passion for Real Estate together with his in depth understanding of Development Projects has led to an expanded vision for business opportunities that build a better platform for current and future clients. 
Slava Sokolov

Slava Sokolov Director

Property Development & Special Projects

Anita has a diverse background with extensive experience from the banking industry, namely in senior IT and HR management roles. She holds accounting qualifications, and she has received a broad grounding in real estate on the Northern beaches, gaining exposure to all aspects of sales and property management. She has worked for several start-ups and played key roles in systems implementation and the establishment of procedures and processes. Anita is unashamedly a numbers person with an artistic flair, having studied a Bachelor of Art Education and having worked as both Treasurer and President of an art society whilst previously delving into many art forms herself. She has a keen interest in property and a nagging passion for getting things right. Along with her management skills she has sound financial and organizational acumen and understands that delivering all of these things, all the while keeping a clear focus on the customer is key to providing superior service. Anita is a long term resident of Avalon Beach, where she enjoys being in touch with nature, the magnificence of the changing light on the trees and the water, the wonderful birdlife and gardening, in her own little piece of paradise.
Anita Robbie

Anita Robbie Business Manager




Our consistent efforts to offer innovative marketing combined with a high level of service have been recognised by the industry for an astounding fifth year in a row, winning Best International Real Estate Agency Marketing at the International Residential Property Awards.


Every Fine & Country agent is a highly proficient and professional independent estate agent, operating to strict codes of conduct and dedicated to you. They will assist, advise and inform you through each stage of the property transaction.


With offices in over 300 locations worldwide we combine the widespread exposure of the international marketplace with national marketing campaigns and local expertise and knowledge of carefully selected independent property professionals.


People buy as much into lifestyle of a property and its location as they do the bricks and mortar. We utilize sophisticated, intelligent and creative marketing that provides the type of information buyers would never normally see with other agents.


Access the lucrative London and international investor market from our prestigious Park Lane showrooms at 121 Park Lane, Mayfair. Our showrooms in London are amongst the very best placed in Europe, attracting clients from all over the world.

Our International Network

Connecting offices on over 300 locations worldwide, our referral system combines local knowledge and expertise with an international network to find the right buyer for you wherever they are, at the same time as finding you your ideal next move

Our International Websites

United KingdomRussiaFranceHungaryMaltaCyprusGermanySpainPortugalEgyptUnited Arab EmiratesRomaniaMauritiusNamibiaWest AfricaSouth AfricaAustraliaFloridaZimbabwe


We interact with customers on the main social media channels including Facebook, Twitter, YouTube, LinkedIn, Pinterest and Google+, giving each property maximum online exposure.


Media Centre

MEDIA CENTRE Our internal Media Centre is a team of experienced press relations managers and copy writers dedicated to liaising with newspapers, magazines and other media outlets to gain extensive coverage for our properties in national and local media.


Fine & Country Foreign Exchange

We have partnered with IFX, one of the world’s leading foreign exchange specialists to provide private and tailored currency services for all of our clients buying and selling luxury property around the world. Find out how we can help »