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Alice Watson-Smith

I grew up on a farm in Zimbabwe, a different world to the Cote d’Azur where I live now, though equally lovely.

I love many things in life, but some stand out, particularly exquisite surroundings, and beautiful real estate. Both of which I found in Cannes, and both of which have served to inspire and motivate me in growing the Fine & Country brand on the French Riviera and in Provence, since 2013.

As Managing Director, I draw my inspiration from building a team founded upon the best practices in real estate, nurturing a culture of integrity, fairness and true comradery amongst colleagues whilst promoting long-term vision over short-term gain when it comes to relationships and business.

Fresh out of university where I studied languages (French, Italian) and Politics with a Postgraduate in Business Management, I started my real estate career at 21, successfully selling villas on the slopes of iconic Table Mountain, in Cape Town. I never planned to work in real estate, but as with so many of the best experiences in life, “it just happened”, and fortunately it turned out to be my perfect path.

Inherent empathy, a deep desire to understand my client’s needs and an ambition to cultivate a trusted team of professional agents around me, has resulted in creating a career I adore where no day feels like “work”, and instead, every day is a blessing for which I am enormously grateful.

Outside of my real estate life, Alice loves Yoga in which I am qualified as an accredited teacher but I don't find time to teach anymore; I love walking (fast) every single day, my opportunity to think, or to listen to creative and motivational podcasts; I am a prolific reader and love to travel, in particular back to Africa.

What my clients say:

Thomas M: “Alice at Fine & Country has been extremely helpful during our purchase of an apartment in Cannes. When you don´t know the procedures it´s very valuable to have someone to ask and to guide you through the process. She has also helped with a lot of practical things that aren´t directly her business. Can definitely recommend!”

Kimberley J: “My experience with Fine & Country French Riviera was BRILLIANT. The agent that I worked with, Alice Watson Smith, was responsive start to finish, hugely knowledgeable and helpful on all aspects of what was an overseas transaction for me. I am enormously grateful.”

Olivier M: “We worked with Alice & her Fine & Country team to find our perfect home away from home, and our experience has been nothing short of amazing. In addition to her perfect knowledge of the local market, regulations, and language (French + English), Alice has been extremely responsive and flexible throughout our project from initial search, virtual tours through the final transaction - and this, despite the extra-challenging circumstances due to the international sanitary crisis and the time difference. Alice and the Fine & Country Team have consistently gone above and beyond for us, and we are happy to recommend them for any real estate project in the area.”
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Alice Watson-Smith
Yes you cost more than others, yes you require advertising investment up front, but your results more than justify this. Jonathan told us he would sell our property and that is exactly what he did....
I bought a house with Guy\'s help last year. He was so very helpful - evening\/ weekend calls, multiple site visits. Guy is extremely diligent. I have never met an estate agent like him. My parents...
We are very pleased with the service from Fine and Country, Emsworth. They found a buyer, and helped steer the transaction to a successful conclusion.
I have never seen so much commitment from an estate agent . I would personally never go anywhere else. Every phone call was returned . Nothing was to much for them . Anything I needed was done Asap...
We found selling our home with F and C an excellent professional experience. The photographs taken and the brochure produced was of a very high standard and when we saw our property in a life...
I would highly recommend Fine & Country. The whole team is fantastic. We have worked primarily with Alex, and she has been excellent in communicating with all parties, and pushing everything...
I had my house on with a well-known agent for country houses with little interest being shown. Adrian kept dropping me notes saying he could sell the house if given the opportunity. He took a...
Professional and excellent service provided throughout the sales process from the very first marketing meeting to exchange of contract. Through timely communication we were always well informed of...
Marie’s remarkable work ethic We were with another agent for 6 months, they showed know interest or drive to sell our house. We decided to go with a different agent. We went with Marie...
Great support from Chrissie and the team, especially when the sale process became protracted and there was a degree of frustration and uncertainty.

Contact Alice Watson-Smith

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